Making WOMM a part of every day at your library

This year’s Ask a Librarian Day was such a remarkable success that we’d love to do it again next year. Do you have any suggestions or ideas for things we can do for future Ask a Librarian Days that will make as big of an impact as the t-shirts? Let us know your ideas. We’d love to hear from you!

I’ve stressed in all my emails how important it is to make Ask a Librarian promotion an everyday thing. Sure, it’s easy to promote our wonderful service on Ask a Librarian Day, but how do we continue that the rest of the time?

Here are some tips for how to promote Ask a Librarian via word-of-mouth marketing throughout the year:

• Talk about Ask a Librarian during every new staff member’s orientation.
• Talk about Ask a Librarian at your library’s staff days. Check with me to see if Traci or I are available to speak at your event.
• Place Ask a Librarian marketing materials, like bookmarks and posters, around your library. Our marketing items are FREE and can be found at info.askalibrarian.org/promotional.asp. (Check back soon for our exciting new back-to-school promotional materials!)
• Carry a few Ask a Librarian business cards with you at all times, and hand out to customers when appropriate. Use them just to jot down your name or a helpful book title for your customer.

If you have any other great ideas for how to promote Ask a Librarian, feel free to share with the whole listserv or email them directly to me!