Who’s Tagging?
One 2.0 term thrown around is ‘tagging’ or user created categorizing. People add tags to bookmarks and webpages(Del.icio.us), pictures (Flickr or Bubbleshare), videos (YouTube), books (LibraryThing) and practically anything on the web!
I have often wondered - who is doing all this tagging?
According to the newest Pew Research Report:
- 28% of internet users — and 7% on any typical day — have tagged or categorized online content such as photos, news stories or blog posts.
- 29% of men, 27% of women
- 59% of taggers have at least some college education
- The age group breaks down:
18-29: 32%
20-48: 31%
50-64: 23%
65+: 18%
What struck me was how across the board taggers are - race, gender and age - the breakdown was pretty even.
Are you tagging? Have you thought about allowing tagging in your catalog?